Nikolaos Dramitinos
Luxembourg,LU
Summary
Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 20+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company success.
Overview
22
22
years of professional experience
Work History
Marketing Manager
FAGE INTERNATIONAL S.A
12.2018 - Current
- Secured leading position in yogurt category within incredibly competitive environment and fast growing competitors
- Developed strategies to achieve business growth by leveraging continual research insights
- Deployed successful marketing campaigns and own their implementation from strategic communication brief to execution
- Managed all Media Plans and evaluated media performance
- Performed market segmentations, targeting and positioning for each product line
- Used market data analytics to track trends and opportunities
- Conducted market research to identify new opportunities and target markets
- Launched successful digital marketing campaigns that achieved goals for increased website traffic
- Developed creative presentations and trend reports,
Group Brand Manager
FAGE GREECE
Athens
05.2016 - 11.2018
- Increased sales of Ageladitsa Brand by 20% after new campaign launch which was based on consumer research (U&A). Its leading position has been secured until today.
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values
- Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement
Senior Product Manager
FAGE GREECE
Athens
11.2008 - 04.2016
- Managed company's most critical department
- Developed and executed annual marketing plan and long term brand objectives
- Participated in design and implementation of product launches
- Sales forecasting and sales performance monitoring and reporting
Product Manager
FAGE GREECE
Athens
03.2006 - 10.2008
- Responsible for Cheese, Milk creams and Children products
- Developed and executed annual marketing plan and long term brand objectives
Trade Marketing Coordinator
FAGE GREECE
Athens
02.2003 - 02.2006
- Executed all promotional activities (in-store promotions, tailor made and on-pack promotions for Yogurt, Cheese, Milk and Desserts categories)
- Evaluated performance
- Effective budget allocation and handling
Account Manager
OGILVY
Athens
04.2001 - 02.2002
- Responsible for several key accounts including Famous Grouse, Ouzo Plomari, Stimorol Big Fresh, , Jagermeister, Loumidis coffee
Education
MBA -
University of Salford
Manchester UK09.2000
Bachelor of Science - Marketing Management
Deree College
Athens09.1998
Skills
- Business Development Strategies
- Brand development
- Strategic planning
- Campaign management
- Analytical and Critical Thinking
- Decision-Making
- Corporate Communications
- Budgeting and Allocation
Timeline
Marketing Manager
FAGE INTERNATIONAL S.A
12.2018 - Current
Group Brand Manager
FAGE GREECE
05.2016 - 11.2018
Senior Product Manager
FAGE GREECE
11.2008 - 04.2016
Product Manager
FAGE GREECE
03.2006 - 10.2008
Trade Marketing Coordinator
FAGE GREECE
02.2003 - 02.2006
Account Manager
OGILVY
04.2001 - 02.2002
MBA -
University of Salford
Bachelor of Science - Marketing Management
Deree College
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